With the Soofa Sign, Harpoon is able to reach visitors and residents alike to remind them the beer they’re ordering at Harpoon is brewed, quite literally, feet away.
No matter where you go to order your Harpoon beer, you know it's going to be fresh because, well, it didn't really have to go very far to reach you. Not only does Harpoon host some great events down the street, but more importantly, one of Boston's most beloved beers is brewed only a short distance away in this new hot neighborhood. Since launching in a waterfront warehouse over 30 years ago, Harpoon has seen the Seaport transform from a thriving shipping area to a no-man’s land of parking lots and finally into the cultural epicenter it is today, home to the newest Soofa Sign deployment in the country. 31 years later, Harpoon is leveraging the latest and greatest MIT Media Lab-born technology to remind people that Harpoon Brewery is here in the Seaport, excited to be a part of this thriving community and always ready to share some beers amongst friends. Getting to the brewery is easy whether you are coming by car, foot, or public transportation. Harpoon Brewery is located in the heart of Boston, right on the historic Freedom Trail. A year later, in June of 1987, a warehouse space on the Boston waterfront was transformed into a brewery and the first Harpoon Ale was brewed. Harpoon Brewery: The Best Way To Get To The Brewery. Harpoon was founded in 1986 by three friends who loved beer and loved drinking beer together. Soofa recently launched Soofa Signs in the world-famous Boston Seaport District with Harpoon Brewery as a charter advertising partner.
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